How to Write Like a Pro & Stop Sounding Stupid

How to write like a proI have a passion for words and people not sounding like idiots when they communicate. It’s a cause near and dear to my heart.

So it breaks my heart when someone has a message worth sharing and wastes what they have to say on poor delivery.

In this increasingly connected world of email and social media, it’s more important than ever to talk, write, and speak in a way that sounds professional and intelligent.

To help get you started, here are some quick tips on how to write like the pro that you should be:

1. Avoid commonly misspelled words

There is a very difficult (and painful!) way to avoid this pitfall: learn how to actually spell them. If you don’t know where to start, begin with this list of commonly misspelled words.

2. Do some real proofreading

Never substitute an automatic spell checker for real editing and proofreading.

Watch this video on the importance of proofreading. It’s hilarious. And true.

Proofreading is so impotent (er, I mean, important). Don’t neglect it.

3. Write to your audience

Knowing your audience is essential. How else can you know if your writing is relevant?

If you don’t know to whom you’re writing, do some research. Even an informal survey can give you a lot of great information.

Take some time to get to know your readers. They’ll thank you (by not ignoring you).

If this sounds like selling out, do what I do: write for yourself, believing that there are other people just like you (there probably are).

4. Never settle for your first draft

FACT: All first drafts suck. If you’re calling your first draft your “final draft,” then you’re settling for less than your best.

Often, when I write a preliminary draft, I end up cutting it down a lot once I edit it.

Learn to slice and dice your content. Nothing’s as good as you think it is the first time around. Do the hard work to make it better.

5. Get an editor

Have someone besides yourself review your writing to check for errors and readability.

There are plenty of online proofreading services that can do this for you.

Just ask Google (not Jeeves, oh please, not Jeeves).

6. Write with authority

Regardless of how confident (or insecure) you may be, write with conviction. Write as if you know what you’re talking about.

Avoid using phrases such as “I think” or “I believe” in excess. Of course you believe what you’re writing. That’s why you’re writing it. Just say it, already.

If you write with authority, you will win people’s trust and loyalty.

7. Never use words you don’t know

What you must absolutely avoid is phoniness. The best way to do that is to avoid using a word or phrase you read in a novel once and still don’t understand what it means.

It will sound contrived, and you will probably misuse it, anyway. (Excessive use of the phrase “When in Rome…” from Anchorman comes to mind.)

Introduce new words into your vocabulary in moderation, and make sure you know how to use them.

8. Don’t try sounding smarter than you are

Write naturally. If you want to sound smart, get smarter. And then, write from the heart.

But don’t be pretentious. If you are smart, people will pick up on it. No need to try and prove it to them. You can write with both conviction and humility, after all.

Stop sounding like an idiot — there are plenty of those in the world. It’s time to start taking small steps towards writing like a pro.

Further reading: 5 Editor’s Secrets to Write Like a Pro

What tips for not sounding stupid when writing do you have?

About the Author

Jeff Goins

I help people tell better stories and make a difference in the world. I live in Tennessee with my wife and dog. Follow me on Twitter and Facebook.

  • http://www.m300ministries.org Wayne Gaines

    Wow you finally wrote to me! Just kidding but the word resonated and were useful for building people up. I love this. I would like to add one thought to your article. It has been brought to my attention that search engines actually penalize rank for blogs and sites that have words that are incorrectly spelled. In addition they penalize incorrect grammar. For us it is a bit of an issue because we receive many reports from the field that come from native missionaries. Most of these reports have incorrectly spelled words and grammatical errors yet we find that when we correct them a certain ethnic flavor is lost. Thank you for a great article Jeff.

    • Jeff Goins

      Thanks, Wayne!

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  • HL McConnell

    I needed this. I’m not the greatest writer & most likely have committed every one of the fouls listed. Thank you for sharing your wisdom!

    HL

    • Jeff Goins

      Thanks, HL. This was hard for me to write, because I fall into doing each one of these things, as well. We’re all works in progress.

  • Kristin Ruther

    I completely agree with your comment about the first draft. My impatience leads me to send notes that could be improved if I would take a second or third look. Thanks for the reminders!

    • Jeff Goins

      You’re welcome, Kristin. I’m with you on the impatience, but the final product certainly pays off when we take the time to develop what we’ve written.

  • Karl Dahlfred

    Here is another important tip for not sounding stupid: Write about what you know about, and can assert confidently. Avoid writing on things that you have an opinion on but can’t back it up. There is no better formula for discrediting ALL of your writing then to confidently assert something that you don’t know much about and then come off as completely off base and uninformed.

    There are several issues that I have thought about blogging on but don’t yet know enough concrete facts to put together a post that will stand up to critical scrutiny. I have some strong political opinions but don’t know enough to write about them. I also have some thoughts on faith and science but hesitate to put them in writing because I might get nailed by science people who know more than I do. So, some things are best left to personal conversations and not written about… yet.

    • Jeff Goins

      Great tip, Karl!

  • http://stalkingdonaldmiller.weebly.com robinmatteri@hotmail.com

    Valuable insight. I slightly disagree with “all first drafts suck” though….sometimes the best emotional drafts come out the first time.

    • Jeff Goins

      You’re right; however, I believe that those emotional drafts need to be developed into the content that they’re supposed to be. It’s not that first drafts are bad, necessarily, but they’re the beginning, not the end.

  • http://thoughtsaboutnothing.com Kyle Reed

    I am terrible at grammar.
    It often detracts from my writing or for that matter just wanting to write

    • Jeff Goins

      Thanks for the comment, Kyle. The trick, I think, is to write anyway and to grow as you go. I hope that I can be a resource to you in this area in some way. You’ve been a tremendous help to me in so many other ways.

  • http://chuckhilman.net/ Chuck

    Good stuff. I was worried that you had been checking out my blog and that it inspired this! My wife likes to point out my grammatical errors. :)

    • Jeff Goins

      Heh. Nope.

  • http://www.tonyjalicea.com Tony Alicea

    I don’t have anything to add. I just want to echo point #1. When I read something that has misspellings or bad grammar, I can’t help but judge someone’s intelligence. I read, re-read and then read my writing one more time before I send or publish. It’s critical if you don’t want to sound stupid.

    • http://about.me/jeffgoins Jeff Goins

      Thanks, Tony.

  • Anonymous

    Do you have any examples or thoughts on doing a survey of your readers? I have considered it, but don’t want to do anything until I have a clue.

    • http://goinswriter.com/ Jeff Goins

      Surveys are good. Do I have any examples? Not really. Mike Hyatt did one a while back that was good.

  • http://twitter.com/katdish katdish

    I read what I’ve written aloud. If I find myself tripping over words or phrases, I’ll change them.

    • http://thewholedangthing.wordpress.com Ben Emerson

      Yes! That is the same thing I do. Sometimes I notice a word I have written way too many times or a phrase that just sounds awkward. I highly recommend reading it out loud as a form of proofreading.

      • http://goinswriter.com/ Jeff Goins

        that’s a great idea. i’ve started doing that with more long-form pieces i write.

    • http://goinswriter.com/ Jeff Goins

      Good idea.

  • http://www.robstill.com Rob Still

    Helpful article, thanks for re-posting it. I try to get my wife to read before I hit publish. She always catches something.

    • http://goinswriter.com/ Jeff Goins

      That’s a great strategy! Nice meeting you the other night, Rob.

  • Jeanneem

    Second sentence, item# 3reads “How else can you know if your writing relevant?” Shouldn’t that be “if your writing IS relevant? Looks like a missing word…

  • http://twitter.com/cirklagirl Amy Putkonen

    Good suggestion, Ben (about reading things out loud).  These are helpful tips, Jeff. I just found your blog today so am interested in reading more… (I pause as I think of something interesting to say as the pressure mounts to be one of the “interesting ones”… alas (oh no, that is a big word that is really not big but that is not from my century… should I capitalize Century?)… anyways, good stuff. What was the alas leading to? I can’t remember, honestly. Clearly, I have a ways to go!

  • http://twitter.com/cirklagirl Amy Putkonen

    Oh wait… do you ever notice that when you watch yourself walk you tend to trip over your shoelaces?

  • http://lighthouseinsights.in/ Prasant Naidu

    Great points to help me :) really great and writing with authority is required. Editing is strongly required and having someone else always help.

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  • http://ryanholdeman.com Ryan Holdeman

    “Write to your audience” really stands out to me as important. This is one of the greatest lessons a communicator or teacher can learn. Write or speak one step beyond where people are at and you’ll challenge them. Go 10 steps, even if that’s where you want to take them, and you’ve lost them.

    • http://goinswriter.com/ Jeff Goins

      interesting, ryan. never thought of it like that. thanks for sharing!

  • http://lifequotes.inssuranceassist.org/ Eshratkhan

    Great post! Love the breakdown. As a writer myself, I often had to keep
    in mind the ‘who’ I was writing to. I would add also to really relax.
    Trust yourself that if you know what you are writing about, you can put
    it on paper no problem.

    • http://goinswriter.com/ Jeff Goins

      good call.

  • http://twitter.com/joshlipovetsky Josh Lipovetsky

    I think one of the writing pitfalls that I encounter often is having a tendency to repeat my point in slightly different wording throughout my writing.  This may be a benefit when done in the right way, though, because of the familiarity effect. :)

    Thanks,
    Josh Lipovetsky

  • http://kathyfannon.blogspot.com Kathy Fannon

    In regards to #8, our pastor likes to say: You never have to state the obvious.

    Great post. Thank you, Jeff.

    • http://goinswriter.com/ Jeff Goins

      well said

  • http://www.rabbitfunds.com/ Adam Williams

    Great post Jeff! I think I struggle most with #6. It’s a matter of habit and bashfulness. I need to “just say it” rather than wrap the statement in weakness. Thanks!

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