Goins, Writer

On Writing, Ideas, and Making a Difference

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“Pow! This is a good one, a wake up call and just what you need to read. Thanks Jeff, for sharing your art.”
Seth Godin // Author, We Are All Weird

Kick Off Your Sunday Shoes: Cutting Your Art Loose

Kick Off Your Sunday Shoes: Cutting Your Art Loose

I was never a musician and certainly not a singer. At least that’s what I continually told myself. I could casually strum familiar chords and I knew a few song progressions, maybe enough to entertain – well – myself. I was certainly not a performer. In fact, I played behind closed doors and only graced myself with my lack of vocal ability in the shower or in the car.

011: Self-Promotion is a Misnomer (and Other Things You Wanted to Know About Marketing) [Podcast]

bullhorn

Most of us think we have to be big-time self-promoters for anyone to hear about our work. Thankfully, that’s just not true. There’s another way.

Why Everyone Should Start an Online Business (or How You Can Be Your Own Patron)

Most people I talk to are at least a little curious (and sometimes equally skeptical) about the idea of starting an online business. But they don’t know where to go from there.

For the longest time, I avoided this whole world, because it sounded sketchy (and it was). But here’s what I learned about making money online…

010: Professor Jonah Berger on the Science Behind Contagious Content (And Why You’re Probably Doing It Wrong) [Podcast]

Contagious: Why Things Catch On by Jonah Berger

Most of us want to influence others with our ideas. We want our words to spread. Whether you’re writing to inspire or inform or even entertain, you want people to read your words and to share them with their friends.

In this episode of the podcast, Jonah Berger, Associate Professor of Marketing at the Wharton School at the University of Pennsylvania, and bestselling author of Contagious: Why Things Catch On, shares with us six principles to craft contagious content and destroys a few myths in the process.

Why I Sometimes Hate the Internet

Of course, I don’t really hate it. I am actually quite fond of this network that connects us all and makes communication super-easy.

In fact, I would dare say I love the Internet — a little too much. But sometimes, I feel like breaking up with this mistress of mine.

What Really Holds You Back from Winning

What Really Holds you Back from Winning

Information is like tap water now. You can find it easily and it’s free. Hop online and in less time than it takes to get hot water to your shower you can find the answer to just about any question.

009: My Top Four Tips for Writing Awesome Articles (That You’re Probably Ignoring) [Podcast]

Photo credit: Tom Small via cc

In this episode of the podcast, we tackle four listener Tina Green Drake’s questions about writing and selling articles. And while Tina’s questions were specific to articles, the answers apply to all types of writing.

5 Lessons for Writers from The Fault in Our Stars

The fault in our stars

In case you haven’t heard, the biggest thing to hit the big screen this weekend is a film called The Fault in Our Stars. I’m talking my wife to it this weekend, because we haven’t cried together in a while.

And if the movie compares to the book, it’ll live up to that expectation.

Three Critical Steps to Writing Success

Writing success

There are three things I wish somebody would have told me when I got started writing. It would have saved me a lot of grief. But before I share those keys with you, I have to tell you about a mistake I was making that held me back for years.

4 Copywriting Techniques Every Good Storyteller Already Knows

4 Copywriting Techniques Every Good Storyteller Already Knows

Quick: What do F. Scott Fitzgerald, Salman Rushdie, and Joseph Heller have in common? Yes, they’re all renowned novelists. But would you have guessed that, before they were novelists, they were all copywriter?