So far, we’ve identified why we create, the importance of making money off our art, how to know what to sell, and to whom, and so now… it’s time to sell.
Today, I want to talk about product. Before you figure out what you want to sell, you need to first figure out what people are willing to pay for.
Before we get into the super practical work of actually accepting money from other people, we need to get clear on what we have to offer.
Today, I want to share with you two things. First is the three kinds of creators, and the second is the path to building an organization around your work.
We don’t make art to make money. We make money to make more art.