Goins, Writer

On Writing, Ideas, and Making a Difference

Who Are You Writing For?

Who are you writing for?

A commenter on the previous blog post said that one should always write for himself. However, what happens when no one reads what one has written? What happens when one really wants to write for his ideas to be acknowledged? What if one is writing just to write?

How to Write Copy for a Nonprofit

Writing marketing collateral for a nonprofit is unique. It’s different from other types of copywriting, because what you’re selling doesn’t have a dollar sign in front of it.

In order to promote a nonprofit cause with the written word, you have to be a good storyteller. You have to create buzz. And you have to do it on a shoestring budget (usually).

Blogging Is a Serious Business

Writing Portfolio

With the plethora of blogs on the internet, it’s easy to not take them seriously. If you’re not careful, it’s easy to not even take your own blog seriously.

Tribes by Seth Godin: Writers Can Be Leaders

Tribes by Seth Godin

You should read Seth Godin’s new book Tribes. It’s a book about leadership, but it’s also much more than that. It’s a book about the power of the written word and how that can make an impact on the masses.

Writing Compelling Content for the Internet

Everybody on the Internet is talking about content, right?

So does the undiscovered, unknown writer do to stand out?

How do you create compelling content that deserves to be read — and actually get it in front of people?