Goins, Writer

On Writing, Ideas, and Making a Difference

What Copywriting Really Is: Interview with Ray Edwards

What Copywriting Really Is: Interview with Ray Edwards

Have you ever had an idea you wanted to share, a story you wanted the world to hear, or conviction you wanted other people to have, as well? Well, believe it or not, that makes you a copywriter.

Copywriting, it turns out, has nothing to do with trademarks. It is the art of effectively persuading your audience to take action through the written word. And today’s guest on the show is an expert at it.

How to Turn Your Greatest Insecurities into Your Greatest Assets: Interview with Brett McKay

The Art of Manliness Today: An Interview with Brett McKay

Often what we create in art and in life stems from our early influences, and this is true for our guest today Brett McKay. Brett is the founder of The Art of Manliness, a web site he describes as a men’s lifestyle magazine that helps men become better men in all aspects of life from being husbands, fathers, citizens, community members, etc.

Brett started The Art of Manliness because, in part, of his grandfather’s influence. One of his favorite childhood memories is going to his granddad’s farm in New Mexico and spending time with his grandfather. His granddad was a jack of all trades, but master of many. He was a curious man who continued learning about the world around him and in the people in it until he died at the age of 101.

How to Stop Being Awkward & Captivate People’s Attention: Vanessa Van Edwards Interview

On Recovering Awkwardness and The Science of People: An Interview With Vanessa Van Edwards

Sometimes our greatest gifts come from our greatest challenges. Vanessa Van Edwards is a prime example of just such a person. She found a way to turn her awkward social skills into a thriving business helping others do the same.

The Importance of Your Book Cover Design: An Interview with Pamela Webber

The Importance of Your Book Cover Design: An Interview with Pamela Webber

The old saying you can judge a book by its cover is rooted in truth! To get to the heart of why it’s true and why design plays such a major role in an author’s success, I invited the Chief Marketing Officer of 99Designs, Pamela Webber, to join us.

How to Vlog Like a Boss: An Interview with Amy Schmittauer

How to Vlog Like a Boss: An Interview with Amy Schmittauer

Online video is becoming increasingly popular with every passing day. No one knows this better than Amy Schmittauer, the founder of Savvy Sexy Social and author of Vlog Like a Boss.

For nearly a decade Amy has been in the video content creation world, and it all began with a surprise gift for a friend’s wedding. Amy wanted to create something personal, meaningful and a touch surprising for her friend’s rehearsal dinner, so she made a video.

When she saw the emotional impact her video made on all of the guests – not just her friend – the proverbial light bulb clicked on for Amy. She fell in love with the idea of making something that surprised people and drew a reaction from them. Although she knew little of video creation or editing, she dove in headfirst.