051: An In-Depth Look at Medium: the Benefits and the Drawbacks [Podcast]

You’ve got a message worth hearing. But maybe your audience isn’t that big — or maybe it’s nonexistent. So what’s the best way to get your words heard?

051: An In-Depth Look at Medium: the Benefits and the Drawbacks [Podcast]

Should you build your own platform or should you share your work in places where the traffic is already established? In this episode of The Portfolio Life, my co-host Andy Traub and I talk about the pros and cons of using Medium.

Medium is an open source publishing powerhouse. They have a huge audience and generate a ton of traffic — millions of visitors each month. Even the President of the United States pre-released the State of the Union Address on Medium.

And if the goal is to get our message heard, should we be publishing our words on Medium? Listen in as I share my thoughts on the subject and some secrets on how I’ve been using this growing content network.

Listen to the podcast

To listen to the show, click the player below. (If you’re reading this via email, click here).

You can also listen at iTunes or on Stitcher.

Show highlights

In this episode we discuss:

  • The value of publishing to Medium
  • How I use and recommend using Medium
  • The dangers of not having your own platform
  • Two things every writer needs to have
  • Whether or not it’s okay to use re-published content for Medium
  • Why I propose a blend of the two approaches in which you use other networks to drive more traffic to your own online platform
  • What this all means for you

Resources mentioned

I hope you enjoyed this week’s episode. If you know someone who would benefit from it, feel free to download and share it. Also, we’d appreciate it if you would leave a review on iTunes.

Oh, and if you’re interested in finding your life’s work, check out my new podcast.

What do you think about using other platforms, like Medium? Share in the comments.

16 thoughts on “051: An In-Depth Look at Medium: the Benefits and the Drawbacks [Podcast]

  1. I’m excited to listen to this! I have been building my platform and the amount of knowledge required is huge so I have to outsource, which is becoming a bit pricy.

  2. Medium looks like it has good points. I looked at it a few months ago. For me it just comes down to time. I really don’t have the time to add another piece to my platform. For now I will pass.

      1. Thanks Jeff, I listened to the podcast again. It does seem like I can easily post some of my older content on medium to take advantage of the extra exposure. Thanks again for always sharing fresh content.

  3. Thanks for the podcast! I looked into Medium awhile back and didn’t do anything with it till today. I decided to go ahead and post an article from my blog to see how it does. I am interested in seeing the impact this “medium” has on my writings and blog.

    Thanks Jeff and Andy

  4. Hey Jeff, thanks for sharing this. What’s your recommended thought on how long to wait before publishing syndicated content to a platform like Medium? I just launched a project (classfare.com) the other week, and I’d like to start driving awareness and traffic to our site with some of my longer form pieces, but I’m wondering if I should wait several days, several weeks, or several months before publishing?

  5. I’ve been sitting with a blank Medium page open for a week wondering if it’s worth using, but as of this listen I am now a “Mediumer”. Thanks for this well-timed podcast!

  6. I had never heard of Medium before, but went ahead and re-posted one of my more recent blog posts over there. Then, after listening to the podcast, went back and added the tag line of my blog where it was originally posted! Thanks for that linking tip – I wouldn’t have thought of it!

  7. Great podcast! I’ve been on the fence with Medium for a while. I was given permission to write back when it was required but for one reason or another I haven’t engaged.

    After listening to you and Andy talk it through I’m going to post several articles and give it a go.

    Thanks for pushing me off the fence..:)

  8. Really liked this episode. Was wondering how to incorporate Medium into writing online. I think it’s also a great way to help keep a regular blog focused. I like to write about topics that don’t easily fall within Marriage and Parenting. Medium can provide a channel to write and share that stuff without diluting the focus of Dad Life Rules.

  9. This was a fabulous resource for me. Thanks for helping me spread hapiness through science and habits.

  10. Used Medium before I got a blog. Now I use it for off-topic pieces, political rants(I don’t actually rant), and writing-prompt practice. It’s been good. Now that I have a blog, I can use it to send traffic there! Just another place to find me. Now, what about disqus?

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