Three Ways Marketing Fiction Differs from Marketing Nonfiction

Fiction book

For nonfiction writers, an author’s platform is gold. And for good reason: it can sell a lot of books.

But over the past five years, as I’ve transitioned from authoring nonfiction advice books to writing thrillers, I’ve had to learn how to spread my message all over again.

I’ve also discovered three significant differences between fiction and nonfiction book marketing.

Read More

Finding Truth in Fiction: The Power of Creative Storytelling

Truth in Fiction (Storyboard)

How can we possibly find truth and meaning in made-up stories?

Fiction is often closer to the truth than reality. Every day, we lie to ourselves to avoid the truth of procrastination, anxiety, hurt, and betrayal (just to name a few uncomfortable feelings).

But the art of storytelling can bring those truths front and center, forcing us to face them.

Read More