One of the challenges of being a creative professional is that you aren’t always sure what people will buy. It often feels like a game of Roulette, in which you ...


One of the challenges of being a creative professional is that you aren’t always sure what people will buy. It often feels like a game of Roulette, in which you ...

So many people set out to create a product—whether it’s a book, a coaching service, or an online course—and assume they know what people want. Don’t do tha...

People don’t typically buy what they need. They buy what they want. Which is why I love the saying: Sell them what they want, give them what they need. But how, ...

It’s time you started thriving, and that really begins with you changing your mind. But maybe you don’t realize that you’re a starving artist. Maybe ...

What I’ve learned since leaving the nonprofit world and starting a business, which included becoming an author, speaker, and digital entrepreneur, is that you ca...

Learning how to be unapologetically ourselves in our writing and creative work is the first step to becoming effective at what we do. If we don’t do this, our wr...
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