While I was growing up, my dad used to say to me, “what goes around, comes around.” It took me 20 years but I’ve finally learned the truth of those w...
Articles
Blog Like a Pro Lesson 4: Spread Your Message Like St. Patrick
Now that you’ve got a blog and a lead magnet and know what you’re about. Now that you know how to pick a fight. What do you need?
You need to evangelize. ...
Blog Like a Pro Lesson 3: The Fastest Way to Get Attention Online
Why do certain political candidates succeed when they criticize other certain political candidates? Because controversy sells. And if you don’t think this has an...
Blog Like a Pro Lesson 2: Make Your Blog Matter (to Others)
It’s one thing to write. It’s another to connect. Great writers understand implicitly the goal of writing is not just self expression. It’s connection.
Blog Like a Pro Lesson 1: Know What You’re About
All great writing, and certainly many great blogs, are about something bigger than the author. When you set out to build a community, you have to create something that...
How to Launch Your Blog Like a Pro
This week, we’re running the Blog Like a Pro Challenge, and you’re going to want to be a part of it.
What does this entail? 7 days. 7 blog posts. 1 epic challenge tha...